Module #3 Product presentation

(Do not translate this OVERVIEW)

OVERVIEW

Important Notice:

This module is the longest of the six. It may take you up to 20 minutes longer than the previous modules, as well as the ones that follow. The reasons will become clear as you journey through this module and you will realize by the end why it needs more time.

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(Do not translate this You are a presenter)

You are a presenter

REMAKE  Video DS3-2

Please take a moment to study the question below and answer as best you can.

(Do not translate this Communication techniques )

Communication techniques

(Do not translate this [Form] Multiple choice question )

[Q] Multiple choice question

Which is the most accurate statement?

  • They all look confident in what they do
  • Most of the presenters look fit and healthy
  • They are all good-looking
  • They all use similar communication techniques
  • They are all in control of the situation
  • They all speak well
  • All are fully trained

(Do not translate this “Answer “)

The correct answer is they all use similar communication techniques. 

As you can see, the presenters all seem in control. The presenters all seem confident. They all come across as confident and trustworthy. It’s not luck – it’s training. It’s using similar techniques, no matter what nationality or culture the presenter belongs to. The techniques TV presenters use are designed to make them look confident, in control, and trustworthy. And when they can see themselves looking confident, in control, and trustworthy, it makes them feel more confident, in control, and trustworthy. The techniques we will share with you are the same techniques. Anyone can learn and use them. It just depends on whether or not you are willing to do the work. It’s up to you, but we can promise you this: it’s well worth it.

(Do not translate this The Objective )

The objective

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Presentation techniques involve voice/speaking techniques, body language, and listening skills. The techniques we share with you are proven to work – but knowing them is not enough. You need to take action and practice. Behavior is about awareness and then taking action. The behaviors need to become automatic. When you learn to ride a bike, it’s incredibly difficult at first, but after some time, it becomes totally natural and eventually instinctual. That’s only achieved by riding the bike again and again. 

By the end of this module, you should be able to:

  • Be aware of the importance of your own voice in projecting a confident image
  • Understand and believe that voice change is possible with the right application
  • Be aware of the elements required to work on, in order to improve your voice
  • Access information that can help you improve and measure your voice 

(Do not translate this Form )

[Q] Are you ready to begin? yes/no

(Do not translate this Voice)

Voice

Confidence is a trait that we admire in others and wish we had more of ourselves. If you could bottle confidence and sell it, it would be an overnight sensation. Confidence can be acquired if you are prepared to make the necessary effort. You don’t need to be special or a genius to obtain it. What you need is to become aware of the factors that build confidence and be serious about wanting to improve. 

The quality of your voice is essential to being seen as confident. To some degree, the quality of your life will depend on the quality of your voice. Professional singers, for instance, understand that their voice is an instrument, and how well they play their instrument will determine their career and success prospects. 

Most of us would like to improve our image and professional performance. Many of us try to look the best we can. We workout, we diet on occasion, and spend some of our hard-earned money buying clothes that make us look and feel good. We attend training programs, study and obtain qualifications, and read self-development articles and books, all in an effort to increase our chances of success in life. 

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(Do not translate this Volume )

Volume

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Most of us establish the volume of our voice when we are in our teenage years. Parents, teachers, friends, and society tend to knock others down by saying things like, “No need to shout” or “Keep your voice down”. Over time, these statements can result in increased shyness and the lowering of a person’s speaking volume.

It’s important to be heard when you speak. If you whisper, mumble, or speak with your head down, it is much easier for people to ignore you or not take you as seriously as you wish. However, this doesn’t mean you should shout. 

If you want a more scientific measurement, there are a number of free apps available that you can use to check and improve your voice volume. You need to measure and practice. 

(Do not translate this Pause and removing errs and ums )

Pause and removing errs and ums

One of the most useful speaking techniques is the pause. At the end of a sentence, you stop, creating space and silence by counting in your mind: one, two, three (3 beats). 

It sounds simple but it does take considerable effort and self-control to master it effectively. However, the outcome and benefits are worth it. Using the pause correctly makes you sound intelligent. Who doesn’t want to sound intelligent, or to put it another way, who wants to sound stupid? 

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Using the pause technique works as it sounds like you are thinking very carefully about what you are saying. It also slows your pace and makes it easier for the listener to absorb what you’re saying.

Try to breathe at the end of every sentence – if you use the deep-breathing method, you should have enough air to get through the next sentence without having to pause for breath. 

Many of us have developed bad speech habits and are not aware of them. For example, instead of using the pause, the gap between words and sentences is filled with an “um” or an “err”. These sounds can destroy your message. Ums and errs make you sound unsure or confused, or even dishonest. 

[ExampleVDO]

You can see how the pause technique, and the elimination of the ‘ums’ and ‘errs’, can transform the message, and at the same time, help people see you the way you wish to be seen: as a confident, intelligent, educated, and friendly professional.

Practicing vocal exercises can be a good way to develop your natural speaking voice. Practicing while looking in the mirror is the most effective way to achieve this. It’s easy to forget techniques such as the pause. One way to help remember it, until it’s been mastered and adopted as a habit, is to use a job aid. Write “pause” on a small post-it and stick it on your laptop or your tablet to remind you. It works.

(Do not translate this Tone )

Tone

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When talking about tone we need to mention pitch. When speaking, pitch is the highness or lowness of a tone as perceived by the listener.

A voice with too high a pitch can suggest defensiveness. And if you have the habit of ending a sentence using a higher pitch, that can sound more like a question instead of a statement. This will leave the person you are talking to feeling confused.

If you want to sound more professional, a low-pitch can make you seem more authoritative and serious. Conversely, if you’re constantly talking at a high pitch, you can come across as unsure. This can provide the listener with a feeling of untrustworthiness.

Picking and using the right tone is not exceptionally difficult. The most important thing is to be aware of what you are trying to convey. Secondly, be aware and in control of the timbre. This is the emotional quality of your speaking tone – the attitude you bring to what you say. 

For example, when talking to a customer, the right tone to use is a friendly and professional tone. By being aware and practicing every day to sound professional and friendly, you can ensure that you won’t come across as arrogant or flippant. When talking to anyone, such as your friends, your family, or your partner, take note of how you sound (i.e. frustrated, rushed, happy, sad, etc.). This will help you become more aware of the way your attitude is filtered through the inflections of your voice.

(Do not translate this Pace )

Pace

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When you slow down, you can help your customer understand what you are saying and they will be better able to absorb your message. To really get your message across, focus on articulating and conveying your message as clearly as possible by speaking at a steady, even pace.

It’s much easier for your customer or audience to listen if you’re speaking slowly. It’s a lot harder for a listener to try and understand what you’re saying, and stay engaged, if you’re speaking too fast. It’s important to be able to measure whether you are a fast or slow talker. 

(Do not translate this Pace Exercise)

This exercise will measure the speed of your voice. Read the following aloud. You must use a timer for one minute.

Instructions:

  • Set the timer on your mobile phone to 60 seconds and read the following text below
  • You need to read aloud. Reading in your head is a waste of time for this exercise.
  • When the alarm goes off, stop reading.
  • And then check where you stop when the alarm goes off.
  • If you are still in the green, that means you are too slow. You need to practice increasing the speed of your pace, otherwise you are in danger of boring people to death (ok, that’s a slight exaggeration).
  • If you stop when you are anywhere in the blue text, relax, you are where you should be.
  • If you finish anywhere in the red, whoa…hold your horses and slow down.

(Do not translate this Add stopwatch)

Let’s begin. 60 seconds.

(Do not translate this Chistine/Wei, please highlight the color as show in the text )

Goodnight Moon is an American children’s book written by Margaret Wise Brown. It was published in 1947. It features a bunny saying “goodnight” to everything around it: “Goodnight room. Goodnight moon.” The rhythm is slow and calming, the rhymes are soft, the ritual of bidding goodnight to the familiar objects in the room is appealing. Perfect bedtime reading for kids.

This has been one of the few books that I’ve read in my childhood, and I’m sure it’ll always share a good bit of my memory. You can’t simply think of this book without feeling nostalgic and getting shivers from your inner infant-self from all ends. I absolutely love this book, and my concerns regarding it are genuine.

I hope this can be a book that’ll be passed down from generation to generation, because this opened my mind, and so it would for all others. Even older readers will enjoy this wonderful book and will want to share it with their children.

Its simple rhyme can give me happiness and chills, as well as sadness, from realizing the lengths to which I have grown since being the kid that I can now only dream of being. Cherish your childhood, please. While it lasts. Cherish your memories.

REALLY?????

[Q]

Where are you on the scale? 

GreenBlueRed
100-120125-150150 and above
You are too slowYou are on the right paceWow, you are too fast

Any conversation between you and a customer should fall between 120 to 150 words per minute. If you are over 150 words per minute, you need to slow down, and if you are slower than 120 words per minute, you must work at increasing your pace. 

You are not stuck with the sound of your voice forever. You can improve it. You should improve it, especially if you are ambitious and wish to achieve your goals. 

(Do not translate this Case Study)

CASE STUDY

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It’s inspiring

Bradley Cooper; A Star is Born

(Do not translate this Add Picture 2)

“I had no idea how to breathe. I knew nothing about singing — nothing. It’s such a difficult art form to sing in front of people because you lose your breath right away when you’re nervous. … I had great teachers. Lukas Nelson [is] an incredible musician who I worked with — he and his band [Promise of the Real, worked with me for] hours and hours and hours and hours. I think it’s because I was a good student and listened to great teachers [that] I was able to do it.”

Bradley Cooper’s success in the role is made all the more impressive considering that he needed to be convincing as a singer opposite a real singer in Lady Gaga. He sang live in the film, as Lady Gaga insisted. In many ways, he basically needed to become a singer for this movie, in addition to changing his voice and lowering his pitch by an entire octave for the role, he also had to direct the movie – AMAZING!

How did he do it?

Cooper worked with Tim Monich, a dialect coach, to lower his singing voice a full octave. He wanted to have a deep, raspy delivery. They worked together five days a week, for four hours a day, for about six months to get Cooper ready, and reportedly, it required every bit of it.

He also collaborated with Willie Nelson’s son, Lukas Nelson, who offered up not only singing advice but also helped Cooper produce and co-write some of the songs.

Bradley credits his teachers for changing his voice. “Lukas Nelson is an incredible musician, it’s because I was a good student and listened to great teachers that I was able to do it.”

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Voices are each unique, revealing, and central to your career development. However, most people underestimate the importance of their voice.  We, humans, put more effort and attention into analyzing what we see (including how other people look at us) than what we hear.  

Start working on your voice today. Your voice reveals your strength and also your uncertainties. Learn to control it and become a better communicator. Don’t leave one of the most important ways to connect, communicate, and succeed to chance.

If your voice sounds confident, it will give your words greater importance. The most powerful people speak slowly, pronounce their words clearly, and express themselves with confidence. A loud, confident speaking voice presented with an even pace will lead to customers, family members, and employers taking you, and your suggestions, more seriously. 

Finally, if you’d like to know more about how the voice works (technically), please follow this link:

Human Voice

(Do not translate this Body language)

BODY LANGUAGE

Presentation is our starting point and the framework for introducing body language.

Imagine how good it would feel if you could dramatically improve how you present yourself, your brand, your company, and your company’s products. That’s what we are aiming to help you do in this lesson.

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The emergence of COVID-19 has impacted both body language and verbal communication signals, due primarily to the wearing of face masks, making the subject even more relevant than ever before. 

(Do not translate this Quiz)

[Q] Elements to be a great presenter

We all watch TV, some of us more than others, and the fact is, we are all accustomed to seeing highly professional presenters on big, medium, and small screens. We all have opinions on news anchors, game show hosts, interviewers, sports presenters, etc.

Below are 20 elements that make a great presenter. Choose what you think are the 7 most important by simply checking the box.

  1. Good looking 
  2. A good listener
  3. Humorous
  4. Knowledgeable
  5. Empathetic (kind)
  6. Intelligent
  7. Good body shape
  8. Positive
  9. Strong voice
  10. Well-groomed
  11. Eye control
  12. Posture
  13. Showing passion
  14. Prepared
  15. Tall
  16. The ability to tell a story
  17. Confident
  18. Opinionated
  19. Interview skills
  20. Controlled body language

(Do not translate this Answer)

Answers:

Showing passion

Strong voice

The ability to tell a story

Interview skills

Prepared and knows the subject

Controlled body language

(Do not translate this Positive body language)

Positive body language

 [Do not translate this supported with pictures/gifs]

When we talk about open/positive body language, we are also talking about the opposite of closed/negative body language.

Conscious or unconscious, positive body language is when your movements and gestures show that you are engaged, interested, approachable, and open.

Negative body language, on the other hand, is either a conscious or unconscious expression of sadness, anger, nervousness, impatience, boredom, or lack of confidence.

Gestures are a form of non-verbal communication in which visible bodily actions are used to communicate important messages, either in place of speech or in pairing with spoken words.

The renowned researchers, Holland and Beatie, found that hand gestures increase the power of our spoken message by 60%. The best, most charismatic speakers and influencers know the importance of using hand gestures.

(Do not translate this Hand gestures )

Hand gestures 

Why are hand gestures so important?

  • Hand gestures can help you describe what you’re talking about
  • Hand gestures can help you point to people and things in your surroundings 
  • Hand gestures can help you add emphasis and structure when you talk 
  • Hand gestures can keep people’s attention and make them listen to you more

(But remember, hand gestures don’t replace what you say. They complement what you say.)

What are the most popular hand gestures? [(Do not translate this Hand gestures ) supported with pictures/gifs]

We have put together a collection of hand gestures that you really should be using on a daily basis.

The Steeple

The Steeple is when you lightly tap the tips of your fingers together. It gives an impression that one is wise. It says, “I’ve got this and I’m in control”. Most political leaders use it, as well as TV presenters. Do not overuse it. Don’t walk around continuously with your hands in the Steeple position. For those of us that sometimes don’t know what to do with our hands…this is the one!

Open palms

Whenever possible this is your default position when talking. Open palms suggest honesty and trustworthiness. It indicates you have nothing to hide. It’s very effective when combined with the Steeple.

The following video clip is really interesting:

Hand gestures you should be using

(Do not translate this Touching the face )

Touching the face

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Why do you touch your face?

Touching your face is a habit that most of us have. We brush the hair from our eyes (if you have any), scratch our noses, rub our chins, and sometimes pick at spots or rub our beards (men only) throughout the day. We are constantly taking our glasses on and off, rubbing our foreheads, and now because of COVID, putting on and taking off our face masks.

Note: It’s especially important not to touch your face when discussing financing or closing a deal. Resist the urge to scratch…by scratching an itch, rubbing your eye, stroking your beard, etc. you might sow the seed of doubt and the deal could fall through.

How to stop it?

A study at Pubmed.gov found that by making the participants aware of how often they touched their faces, and teaching them how it has the potential to spread illness, they were less likely to touch their faces.

So, number one: Be aware. Pay attention to how often you touch your face. This can include watching other people, noticing how often they do it can bring awareness to you.

 [(Do not translate this supported with pictures/gifs]

2) Use the steeple

3) Tie or pin back your hair

4) If you wear glasses, make sure they fit properly (so that you don’t have to constantly adjust them)

[Q] [Do not translate this Rindy exercise]

Are you taking this all in?

Can you spot the behavior?

Rindy is a customer service receptionist for a major auto brand in Indonesia. It’s late on a Friday evening. The service manager and most of the staff have left work already. A customer walks into the reception and asks to collect his serviced vehicle. The problem is – the vehicle is not ready and Rindy has no one available to provide information, help, or support.

(Do not translate this The exercise1)

The exercise

We ask you to watch two very short videos. The videos will come one at a time. Watch carefully and then tick the appropriate answer that you believe her behaviors indicate. What she says doesn’t matter, pay attention only to her behavior.

Video A

Mark “✓” for the behavior that she did

Mark “X” for the behavior that she didn’t do

Maintain eye contactDid not use errs & ummsShowing palmsSmile
Correct volume of voiceNodding headShowing neckSitting correctly
Correct speaking paceOpen body gesturesNot touching faceDemonstrate friendliness
Using hand gesturesMouth gestures in controlShowing interest

(Do not translate this The exercise 2)

Video B

Mark “✓” for the behavior that she did

Mark “X” for the behavior that she didn’t do

Maintain eye contactDid not use errs & ummsShowing palmsSmile
Correct volume of voiceNodding headShowing neckSitting correctly
Correct speaking paceOpen body gesturesNot touching faceDemonstrate friendliness
Using hand gesturesMouth gestures in controlShowing interest

(Do not translate this The Answer)

Conclusion

Your answers and scores should demonstrate the difference in her behavior and the impression she provides. The difference in her behavior should be obvious to you by now.

In the first video, Rindy was unaware of what she was projecting. Watching the video of herself was the first step in changing her behavior. She needed to become aware. Once she was aware and stopped trying to justify her poor performance, she was ready to start changing her behavior by using the appropriate techniques.

The take-away

This exercise points out the need for you to go through the same process as Rindy. You need to look at yourself performing. Right at the outset of the program, we asked you to submit your video. Many of you did upload your video with us and we greatly appreciate your efforts. However, many of you also didn’t do it. We understand you may have a good reason for not uploading and sharing. No worries, we get it. However, the only way to improve is to become aware and to take action. That’s where the video of yourself comes in.

You need to look at and analyze yourself. You can do this simply by recording yourself. For those of you who have already uploaded your video, take a look at it now and analyze yourself from your new perspective of awareness. Rate your performance against the criteria and the information we have shared with you since we embarked on this journey together.  

Not yet done so?

For details of how to record yourself please click here.

You do not need to upload and share if you feel uncomfortable doing so. We will never share your video with anyone else unless you provide permission.

(Do not translate this Listen up)

LISTEN UP

Why are so many of us poor at listening? 

Well, the pressure and pace of modern life is a huge contributor. We need to hit deadlines and get things done fast. Our focus is all about outcomes and results.  When you are in a rush, you are less likely to slow down and listen patiently.

As we all know, the media are highly effective at getting the message across. The messages are delivered so well, it hinders our ability to think critically about what we are hearing. Listening means interacting, but all of us are being taught to become passive recipients, rather than active listeners.

Our own attitudes and beliefs can also inhibit effective listening. We live in a world that promotes individualism and acting in self-interest.

Let’s improve it

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(Do not translate this Becoming a great listener)

Becoming a great listener

Here are just some of the benefits of becoming a good listener:

Work – People with good listening skills are more productive, make better partners and work colleagues, and are better problem-solvers.

Stress – Good listening can also help with stress management, increased confidence, and building rapport and trust with others.

Relationships – People tend to respond better to someone they think listens carefully to their needs. People are more likely to pay attention to you if you start by paying attention to them first.

Confidence – People who listen well tend to have better self-esteem and self-image because active listening helps to build positive relationships.

Time-saving – Good listening leads to better understanding and accuracy. It reduces misunderstandings and mistakes, and both sides tend to remember conversations better.

Listening well reduces tension and helps both sides to stay calm.

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Listening is the ability to accurately receive and interpret messages in the communication process. Listening is key to all effective communication. Without the ability to listen effectively, messages are easily misunderstood.

Good listening skills help make you more productive. The ability to listen carefully allows you to better understand the assignments you are given. 

(Do not translate this Provide feedback – Repeat keywords )

Provide feedback – Repeat keywords 

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Repeating key words or paraphrasing (summarizing) with the speaker is used to show that you’ve heard what they’ve said, so far. By repeating back something to the person you’re listening to, you’re not only demonstrating that you’ve been paying attention, but also that you understand what the person actually means and that you heard her correctly.

It’s important to make sure you’re getting the full story from the person you’re listening to, and that you understand it correctly. By asking for clarification, you’re not only encouraging more details from someone who might be too shy or embarrassed to bring them up on their own, but you’re also making sure you actually heard their statement as it was intended. The word that works best in clarifying a situation is, “Why?”, or you could use alternatives such as, “I’m not sure I understand” or “Could you tell me a bit more about that?”.

(Do not translate this Focus)

Be Present – Focus

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While most of you know and understand what ‘focus’ means — to give your full attention to someone or something — the reality is that many people have difficulty focusing. The way we show our focus to others is through eye contact. Yet shyness, uncertainty, shame, guilt, or other emotions, along with cultural taboos, can inhibit eye contact in some people under certain circumstances. Excuse the other person, but stay focused yourself. The other person will feel your eyes. It’s important not to stare and you must break eye contact often and then commence again. Too much un-broken eye contact can be perceived as aggressive and you don’t want that. 

The outcome of focusing is the other person will feel you are giving them the attention they want. After all, what everyone wants when they are talking, is to be listened to. Showing focus is courteous. You are giving something to the other person — your undivided attention — and the recipient will feel it. Refer to the eye contact lesson here. Mentally screen out distractions, like background activity and noise. In addition, try not to focus on the speaker’s accent or speech mannerisms to the point where they become distractions. Also, importantly, don’t be distracted by your own thoughts, feelings, or biases.

(Do not translate this Turn the heat down – Nodding [add gif. – nodding]

Turn the heat down – Nodding

To nod often when someone is talking to you is a simple and effective technique. It doesn’t mean that you are agreeing with someone. You are nodding to confirm you are present in the moment and yes, you are listening to what they are saying. Nodding helps hide any negativity you may be internalizing. 

On the other hand, shaking your head will drastically change the way the other person is feeling towards you. Don’t shake your head even if you know the other person is not correct. If they are upset or annoyed, shaking your head will only make them more upset or annoyed. It’s vital to be conscious of your head movements. Nodding will help encourage the other person to provide the information in a less emotional manner. It’s tough at first and might feel strange, but it works at reducing tension. You do not need to constantly nod. To do so would be very distracting. Nod occasionally.

(Do not translate this Show Empathy – Mirroring)

Show Empathy – Mirroring

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Show that you are sad when the person with whom you are talking expresses sadness, be joyful when they express joy, and demonstrate concern when they describe their fears. Convey those feelings through your facial expressions and words — then your effectiveness as a listener is assured. Empathy is the heart and soul of good listening.

To express empathy, you have to put yourself in the other person’s place and allow yourself to feel what it is like to be him or her at that moment. This is not an easy thing to do. It takes energy and concentration. It is a generous and helpful thing to do, and it facilitates communication like nothing else does. Mirroring is a simple technique that does exactly that.

(Do not translate this Encourage openness – Interjections )

Encourage openness – Interjections 

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Below are 3 common interjections. Be sure to use a few to make sure you don’t sound boring or contrived. 

  1. Mm-hmm — Murmur of agreement. (“Mm-hmm that sounds delicious.”)
  1. Oh — Word signifying comprehension or surprise. (“Ohhh, it’s so beautiful.”)
  1. Uh-oh — Exclamation of dismay or anticipation of something bad happening. (“Uh oh… it’s about to rain.”)

(Do not translate this Head tilt )

Head Tilt 

The use of a head tilt while leaning in tells the other party that you’re engaged in what they’re saying. If you see someone that sits completely upright as they look at you with no tilt in the head, they’re not listening to you. They’re likely thinking of the next thing that they want to say. 

When you lean in and tilt your head, you are slightly turning your ear towards the speaker. It demonstrates that you are really interested in what he or she is saying. 


By contrast, when you tilt your head and pull away, you’re telling the other party that you’re suspicious. It’s an immediate negative and defensive response. If you see this from the other person as you are speaking, it means something you just said or did was the source of that response.

For better negotiating, maintain an open posture. Avoid crossing your arms or leaning away from the other person. Instead, lean a little forward and tilt your head when they are speaking to demonstrate your interest.

(Do not translate this Don’t interrupt)

Don’t interrupt 

Be a thoughtful communicator

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Listen without jumping to conclusions. Remember that the speaker is using language to represent the thoughts and feelings inside his or her brain. You don’t know what those thoughts and feelings are and the only way you’ll find out is by listening.

When it’s your turn to listen, don’t spend the time planning what to say next. You can’t rehearse and listen at the same time. Think only about what the other person is saying.

(Do not translate this Conclusion)

Conclusion

How to make a sponge cake

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Actually, active listening is not the most complicated subject. There are 7 elements, and that’s it. However, you need to use all the techniques. Using one or two of the techniques won’t provide the desired result. Only by using all 7 elements will the magic happen. By now, you should be aware and have a clear understanding of what is required. It now comes down to practice and experience.

We know that time is often short and it’s hard to take the time to listen well. There’s always a deadline, and there’s always somewhere you need to be. It can be hard to genuinely pay attention, especially when you’ve got a long to-do list that’s occupying your mental energy.

But as we’ve mentioned, active listening doesn’t just benefit your conversational counterpart — you also stand to gain from it. From making sure you don’t miss important details, to exercising focus for any important task, putting these phrases into practice can help you become a proactive, empathetic listener. Listening well minimizes the chance of misunderstanding, errors, mistakes, or communication gaps, while also helping to build a stronger conversation.

Good listening skills are important for building good relationships, and trust between the listener and the speaker.  Good listening skills help you become more self-confident.

(Do not translate this Closing)

Closing

We have covered a lot of ground in this module. The information and techniques are designed to help you sell more products. Good presentation skills are vital if you are to become a top salesperson – or if you just want to improve your performance.

Now that you are more aware, you should start to notice the techniques when watching TV presenters perform.

Being aware of what is required to become proficient as a presenter is the first step – now you need to practice. Before your next vehicle presentation – take time to brush up on your skills by quickly referring to what you learned in this module.

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(Do not translate this Do’s and Don’ts)

Do’s and Don’ts

Voice do’s and don’ts

(Do not translate this Do’s)

Do raise your volume (it makes you seem more confident)

Do pause (it makes you seem intelligent)

Do focus on articulation/pronunciation (it makes you seem educated)

Do choose your tone (it is a key behavior – be aware)

(Do not translate this Don’ts)

Don’t sayerr’ or ‘um’ (it makes you seem unsure)

Don’t forget to breathe (if you do forget – you will sound nervous)

Don’t talk too fast (slow down… it makes you seem in control)

Don’t talk in monotone (it bores everyone)

(Do not translate this Body language do’s and don’ts)

Body language do’s and don’ts

(Do not translate this Do’s)

Do keep your hands out of your pockets. Hands in pockets make you look nervous.

Do hold your head high and your chin slightly up.

This gives the impression that you’re in control. (Obama is a good example of this.)

Do stay open.

Crossing your arms looks defensive. Is that the message you want to send?

(Do not translate this Don’ts)

Don’t fidget.

Put pens, keys, and papers down and out of your hands when talking with other people. Fidgeting distracts people.

Don’t do the David Beckham stance.

Hands crossed in front of you at the crotch, or over your rear-end or anywhere else, indicate non-openness.

Don’t lean on cars, or against a wall or desk.

It conveys too relaxed of an attitude and gives the impression that you don’t care.

(Do not translate this Active listening do’s and don’ts)

Active listening do’s and don’ts

(Do not translate this Do’s)

Do provide eye contact (provide full focus)

Do nod your head (lower and raise one’s head slightly)

Do mirror the other person (copy their gestures, speech patterns)

(Do not translate this Don’ts)

Don’t interrupt (continuous progress)

Don’t sit too straight (lean towards or tilt head towards speaker)

Don’t just listen and be silent (use interjections)